Privacy Policy

This Privacy Policy describes how vsprofficial.com (the "Site", "we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from vsprofficial.com (the "Site") or otherwise communicate with us regarding the Site (collectively, the "Services"). For purposes of this Privacy Policy, "you" and "your" means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.

Please read this Privacy Policy carefully.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the "Last updated" date and take any other steps required by applicable law.

How We Collect and Use Your Personal Information

To provide the Services, we collect personal information about you from a variety of sources, as set out below. The information that we collect, and use varies depending on how you interact with us.

In addition to the specific uses set out below, we may use information we collect about you to communicate with you, provide or improve the Services, comply with any applicable legal obligations, enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.

What Personal Information We Collect

Information We Collect Directly from You

• Contact details (name, address, phone number, email)
• Order details (billing/shipping address, payment confirmation)
• Account info (username, password, security questions)
• Shopping info (cart contents, loyalty points, reviews, gift cards)
• Customer support interactions

Some features may require this information—opting not to provide it may limit access.

Information We Collect about Your Usage

• Device and browser type
• IP address
• Pages viewed and interaction history

Information We Obtain from Third Parties

• Shopify and platform vendors
• Payment processors
• Email and advertising tools

How We Use Your Personal Information

• Providing Products and Services (e.g., processing orders, account management, returns)
• Marketing and Advertising (e.g., personalized promotions, email marketing)
• Security and Fraud Prevention (e.g., account integrity, detection of misuse)
• Service Improvement and Communication (e.g., support, feedback, feature updates)

Legal Bases for Processing (UK GDPR)

We rely on the following legal bases to collect and process your personal information:

• Contract – to fulfil our obligations under a contract with you, such as processing your orders.
• Legal Obligation – to comply with applicable laws and regulations.
• Legitimate Interests – to improve our services, maintain security, and provide a better user experience.
• Consent – for certain marketing communications and where required by applicable laws. You may withdraw consent at any time.

Cookies

We use cookies and similar tracking technologies for the following purposes:

1. Functionality:

• To operate the website and provide essential features (e.g., remembering your login session or cart contents).

2. Analytics:

• To understand how visitors interact with the Site and to improve user experience.

3. Advertising:

• To deliver targeted advertisements, measure their effectiveness, and support marketing campaigns. This may include third-party cookies.

You can manage cookies through your browser settings. Disabling cookies may affect site functionality.

How We Disclose Personal Information

We may share personal information with:

• Vendors (e.g., IT, shipping, analytics, payments)
• Business and marketing partners
• Affiliates and internal group companies
• With your consent or as legally required (e.g., law enforcement, legal processes)
• In the event of a business transaction (e.g., merger or sale)

Categories of Information Disclosed

We do not use or disclose sensitive personal information for profiling or inferential purposes without consent.

Third Party Websites and Links

We are not responsible for the privacy or security of other sites. Please review their privacy policies before engaging. Our inclusion of third-party links does not imply endorsement.

Children’s Data

Although the Site is not intended for use by individuals under 18 years of age, we do not knowingly collect personal information from anyone under the age of 16 without appropriate parental or guardian consent.

Security and Retention of Your Information

We apply technical and organizational safeguards but cannot guarantee absolute security. Use secure channels when sharing sensitive information. Retention depends on operational, legal, and contractual requirements.

Your Rights

Depending on your location, you may have the following rights:

• Access / Know
• Deletion
• Correction
• Portability
• Opt-out of Sale/Sharing/Advertising
• Restriction of Processing
• Withdrawal of Consent
• Appeal
• Communication Preferences (opt-out of marketing emails)

To exercise these rights, contact us at the details below. Identity verification may be required. You may designate an authorized agent to act on your behalf.

Complaints

If you’re unhappy with how we handle your data, please contact us. If you are unsatisfied with our response, you may lodge a complaint with the UK’s data protection authority:

Information Commissioner's Office (ICO)
Website: https://ico.org.uk
Phone: 0303 123 1113
Address: Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF

International Users

Please be aware that your personal information may be transferred to, stored in, and processed in countries outside of the United Kingdom. This includes locations where we or our third-party service providers operate.

Whenever we transfer your personal data outside the UK, we ensure that appropriate safeguards are in place. This includes use of the UK Information Commissioner's approved Standard Contractual Clauses or transfers to countries with adequate data protection as determined by the UK government.

Contact

For questions about this Privacy Policy or to exercise your rights, please email help@vsprofficial.com or write to: vsprofficial.com 71-73 Shelton Street, Covent Garden, London, United Kingdom, WC2H9JQ

We are the data controller of your personal information unless otherwise stated.